Pune

Software for Pune boutiques, from Peth lanes to home studios

VogueDesk is online boutique software that Pune tailors, home boutiques and designers use to manage clients, measurements, orders and karigars, send WhatsApp updates in Marathi, and raise GST invoices. It works in the browser, so a home boutique can start on a phone today.

VogueDesk clients list with names, order history and notes for each client

Pune’s two kinds of boutique

Pune has the old saree and fabric lanes of the Peth area and a fast-growing set of home boutiques across the newer suburbs. Both need the same basics: the right measurement, the right date and a clear bill. VogueDesk works for both, from a single tailor on a phone to a studio with a cutting master and several karigars.

Paithani, Laxmi Road and the blouse that goes with it

Laxmi Road is Pune’s long-time street for festive and wedding shopping, and the lanes of Tulshibaug next to it are known for sarees, including Paithani. Paithani is Maharashtra’s best-known silk saree, and a client who buys one usually wants a blouse stitched to match, often with a contrast or embroidered back.

In VogueDesk you create one order for the client and add every garment in it: the Paithani blouse, a nauvari stitching job, a kurta for her daughter. Each garment has its own name and description and moves through your stages, such as cutting, embroidery, stitching and finishing.

Starting from home, step by step

If you are starting a home boutique in Pune, this order works well:

  1. Add your clients with phone, address and notes. Phone numbers stay visible only to admins.
  2. Save measurements as named, dated sets, such as “Paithani blouse Nov 2026”. There are about 30 fields, from blouse length and dart point to waist-to-knee and ankle.
  3. Create orders with a delivery date, and take an advance. The advance carries onto the invoice later.
  4. Share a tracking link so clients stop calling to ask “ready ka?”.
  5. Book trials online through your booking page.

Our guide to starting a boutique from home covers pricing and setup in more detail.

Ganeshotsav, Navratri and Diwali

From Ganeshotsav through Navratri, Diwali and the winter wedding season, Pune boutiques get months of back-to-back deadlines. VogueDesk’s delivery date estimate looks at your current workload before you promise a date. If you have outside tailors or embroidery workers, add them as contractors so their capacity counts too. The dashboard lists all deliveries in the next 30 days.

Marathi on WhatsApp

Many Pune clients are happiest with Marathi messages. Connect your own WhatsApp Business number through Meta’s official platform and pick Marathi as the language for your templates. VogueDesk sends:

  • order created, with the tracking link
  • order ready for trial or pickup
  • order delivered
  • payment received, with amount, invoice number and balance
  • a link for the client to pin their delivery location

Replies of STOP are handled automatically. See WhatsApp for boutiques.

Know your regular clients

The client records keep each person’s order history, addresses and notes like “prefers deep back, no padding”. Loyalty points on paid invoices, with bronze to platinum tiers, and referral tracking help you reward the aunties who send you their whole building.

GST when you are ready

When your boutique registers for GST, add your GSTIN. Invoices for Maharashtra clients carry CGST and SGST, and invoices for other states carry IGST. GSTR-1, GSTR-3B and GSTR-4 reports come out as PDF.

VogueDesk is online and works anywhere in Pune. Start free on the pricing page.

Frequently asked questions

I run a boutique from my flat in Pune. Is VogueDesk too big for me?

No. The Free plan is ₹0 for one login and 30 orders a month, with unlimited clients. When you grow, Boutique is ₹499 a month + GST, and every new account gets a 14-day free trial of Studio.

Can I send WhatsApp messages in Marathi?

Yes. Each automatic message uses a Meta-approved template in the language you pick, so Marathi, Hindi and English versions can all be set up.

Do I need a GST number to use VogueDesk?

No. You can manage clients and orders without GST. When you register, add your GSTIN and VogueDesk raises GST invoices with CGST, SGST or IGST.

Can clients book a trial at my home studio without calling?

Yes. Share your online booking page and clients pick a trial, fitting, pickup or consultation slot.

Does VogueDesk have a Pune office?

No. VogueDesk is fully online, with no office or local partner in Pune.

Last updated 31 October 2026.

Run your boutique from one place

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